Software for real estate
Custom software for developers and brokerages that captures leads from every portal and campaign, schedules site visits, tracks unit availability, and manages bookings, payment schedules and channel partners.
Where it hurts today
Real estate marketing budgets are large and leads are costly. Most of the leakage happens after the enquiry arrives.
Enquiries arrive from multiple portals, Meta, Google, the website and walk-ins — and are copied into sheets by hand.
How we solve it
Automatic capture from every source into one CRM, de-duplicated and tagged with campaign and project.
Leads called hours or days later have already spoken to three other projects.
How we solve it
Instant assignment by project and availability, with alerts and escalation when a lead isn't contacted in time.
Two salespeople promise the same flat, or hold units informally that never convert.
How we solve it
A live inventory grid with holds that expire, booking approvals and price lists by floor and facing.
Construction-linked instalments, demand letters and receipts are managed in Excel by the CRM team.
How we solve it
Payment schedules per booking, demand letter generation, receipts and overdue tracking.
Brokers claim leads that came directly, and commissions are calculated by hand.
How we solve it
Partner lead registration with time-stamped ownership, visit tagging and commission tracking.
The flow we connect
We connect the stages your sales and CRM teams already run — so nothing depends on someone remembering.
Captured from portal, ad, website or walk-in.
Budget, configuration and timeline recorded.
Scheduled, reminded and marked attended.
Unit held, price and offers approved.
Application, KYC documents and booking amount.
Demand letters, receipts and overdue follow-up.
What we build
Configured for your projects, towers, unit types and approval rules.
Property portals, Meta and Google lead forms, website, IVR and walk-in registers.
Project-wise teams, round-robin assignment, follow-ups and lost reasons.
Scheduling, reminders, attendance and visit feedback.
Tower and floor-wise availability, holds, price lists and floor-rise rules.
Booking forms, KYC uploads, allotment letters and agreement tracking.
Construction-linked plans, demand letters, receipts and overdue alerts.
Lead registration, ownership rules, visit tagging and commissions.
Buyers view payments, documents and construction updates.
Cost per lead, visit and booking by source, project and campaign.
What it can look like
A conceptual sales screen: unit availability for a tower next to today's follow-ups and the enquiry-to-booking funnel.
Holds and bookings update the grid instantly for every salesperson.
Today's callbacks and site visits are listed with their source.
See which campaigns produce visits and bookings, not just enquiries.
Solutions
Most developers begin with the sales CRM, then add inventory, bookings and collections.
What changes for the business
No enquiry depends on someone copying it into a sheet.
Leads reach a salesperson the moment they arrive.
Availability and holds are the same for everyone.
Demand letters and overdue follow-ups run on schedule.
Lead ownership is time-stamped and transparent.
Spend decisions based on bookings by source.
Typical scenarios
Typical starting points for developers and brokerages.
Residential developer · 2 projects
Developer CRM team
Brokerage / channel partner network
Illustrative scenarios based on common requirements — not client case studies.
Engineering
Inventory holds and bookings use transactional locking so a unit can never be booked twice, and buyer documents are stored with access restricted by role.
Where leads come from determines what we integrate first.
Integration feasibility depends on each provider's API access and your account plan. We confirm every integration during discovery.
How we work
You always know what is being built, what it costs and what you will receive next.
Workshops with the people who run the process today — what happens, where it breaks, and what must not change.
You receive
We turn requirements into a fixed scope: modules, data model, integrations, roles and a phased release plan.
You receive
Built in short iterations. You review working screens every sprint instead of waiting for a big reveal.
You receive
Automated and manual testing, data migration rehearsals, user training and a controlled go-live.
You receive
After launch we fix issues, monitor the system and add improvements as your team uses it day to day.
You receive
Investment
₹1,50,000
A focused sales CRM with lead capture, assignment and site visits sits at the starting point. Inventory, bookings, payment schedules and portals are added in phases.
Request a Tailored ProposalSales CRM
Lead capture, assignment, follow-ups, site visits and source reports.
₹1.5L – ₹3L
CRM + inventory & bookings
Unit inventory, holds, bookings, payment schedules and demand letters.
₹3L – ₹8L
Full developer platform
Channel partner and customer portals, multiple projects and accounting integration.
₹8L+
Ranges are indicative and exclude third-party licences, hosting and taxes. A fixed quotation follows discovery, once scope is agreed in writing.
Case studies
We publish client work only with written approval.
Many of the systems we build run a company's internal operations, so details stay private by default. During discovery we walk you through relevant work — screens, architecture and how it was delivered — where our agreements allow.
Questions
Straight answers to what buyers usually ask first.
A focused sales CRM starts from ₹1.5 lakh. Adding unit inventory, bookings and payment schedules typically brings it to ₹3–8 lakh. A fixed quotation follows discovery.
Where a portal offers a feed, API or lead emails, yes. Meta and Google lead forms integrate directly. We confirm each source during discovery.
Yes. Projects, towers, floors and unit types are configured with their own price lists, teams and inventory.
Yes. Payment schedules can be milestone- or date-linked, with demand letters, receipts and overdue tracking per booking.
Yes. A partner portal lets brokers register leads and track visits and commissions, with ownership rules you define.
Access is role-based, documents are stored privately, and every change is logged. Your data always belongs to you.
A sales CRM can typically go live within weeks of scope sign-off; inventory and collections modules follow in phases.
Tell us about your projects, lead sources and sales team. We'll suggest where to start.
Prefer email? Use our contact page.